As a testament of its long term commitment to the development of home-grown talents to deliver the best possible customer care experience, Mercedes-Benz Malaysiacelebrated the graduation of the 11th batch of the Apprentice Training Centre (ATC)‘s Automotive Mechatronic training programme on June 1st 2016.
In his key note address, Mercedes-Benz Malaysia President and CEO, Dr Claus Weidner said, “As Mercedes-Benz celebrates our 130! Years of Innovation, we are very proud to witness these young talents who will continue the tradition of providing the “Best or Nothing” experience to our customers. These graduates form the backbone of our network. We are confident that they will continue to ensure that customers have the very best experience each and every time they come in contact with the brand.”
Following three years of training, the ATC graduates are now qualified to provide world-class after sales services for Mercedes-Benz valued customers, and will be assigned to Mercedes-Benz Malaysia’s nationwide dealer network.
During the ceremony, 25 graduates received three certifications; Mercedes-Benz Automotive Mechatronic Training Certificate; Mercedes-Benz Qualified Maintenance Technician Certificate; and National Dual Training System (NDTS) Certificate, which is equivalent to Malaysia Skills Certificate Level 3, recognised by the Department of Skills Development under the Ministry of Human Resources, Malaysia.
The Class of 2016 Best Student Award was presented to Mohd Farhan Bin Mokhtar. The 24-year old who hails from Alor Setar, Kedah was recognised for his outstanding achievement over the three-year training period in the areas of academics, performance, attendance and attitude.
Proud to be a part of the leading premium automotive brand, Farhan said, “I am truly grateful to Mercedes-Benz Malaysia for this career opportunity, and to our trainers for their dedication and guidance. I am looking forward to starting my career in the automotive industry, and intend to practise all that I have learnt during the Apprentice Training Programme to advance my career,” he said.
“In line with our goal of providing the best customer experience, our apprentices are equipped with the latest skills and knowledge to meet the ever changing demands and needs of our customers. In addition, the concept of life-long learning skills which is the cornerstone of the apprentice training programme, ensures that our graduates continue to learn and improve throughout their entire career,” explained Mercedes-Benz Malaysia Vice President, After Sales, Mr Heinrich Schromm.
Over the last 13 years, Mercedes-Benz Malaysia has invested more than RM 30 million in developing the ATC, located at Glenmarie, Shah Alam. In addition, Mercedes-Benz Malaysia invests RM3 million annually for the implementation of the training programme.